October 20, 2022
XACTV Network News 10.20.22
HOLIDAY VALUES A pre-holiday eCommerce survey from Baird Equity Research “suggests consumers are prioritizing values”,…
October 13, 2022
XACTV Network News 10.13.22
POLITICAL AD SPENDING According to Kantar’s VP Growth & Strategy, with over $4.5 billion committed…
October 5, 2022
XACTV Network News 10.6.22
DIGITAL VIDEO TRENDS eMarketer released its Q3 report, which focuses on monetization, audience, and content.…
September 29, 2022
XACTV Network News 9.29.22
THE MOST SHIPPED SMART TVS Research company Omdia, found that “shipments of smart TVs powered…
September 22, 2022
XACTV Network News 9.22.22
STREAMING BREAKS MORE RECORDS According to Nielsen, streaming claims “35% of total TV usage in…
September 15, 2022
XACTV Network News 9.15.22
TV VIEWERSHIP HABITS As NBC considers handing over its 10 pm hour to local stations,…
September 7, 2022
XACTV Network News 9.7.22
VIDEO DEVICE AND USAGE STUDY The 2022 Media Devices and Usage Study, conducted by GfK…
August 25, 2022
XACTV Network News 8.25.22
TV AD SPENDING REMAINS STRONG Despite the economic uncertainty brought on by inflation and a…
August 18, 2022
XACTV Network News 8.18.22
POLITICAL ADVERTISING TO HIT RECORD HIGH A report, based on real-time monitoring of linear TV,…
August 11, 2022
XACTV Network News 8.11.22
BACK-TO-SCHOOL SURVEY Data and tech company, Numerator, surveyed approximately 2,400 households for their 2022 Back-to-School…
July 28, 2022
XACTV Network News 7.28.22
STREAMING: ONE-THIRD OF TV VIEWING “Streaming audiences continue to hit record levels, with Nielsen’s The…
July 14, 2022
XACTV Network News 7.14.22
MOST WATCHED TV The Wimbledon Championships and Major League Baseball topped Inscape’s analysis of most…
